Frequently Asked Questions Please read the FAQ’s to see if a question you may have has already been answered. If it isn’t, please contact Dustin directly at email@example.com with your question. Q: What is a custom McFarlane figure? A: McFarlane figures are plastic figures made and produced by McFarlane Toys, under the name McFarlane Sports Picks. Because McFarlane Toys doesn’t make figures of every single player on every team, a sports fan interested in seeing a favorite player in figure form will ask a customizer to alter an original figure to represent a player of their choosing.